Elements of Influence- Element 3: Own Your Social Media

Nonprofits don’t need another campaign. We need to look at our social media strategy over the long term and embrace it for the community building, impact making gift that it is. If people care about Kim Kardashian, certainly we can get them to care about education, health care, poverty, the environment, and humanity.

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Elements of Influence- Element 1: The Why Factor

Most of us think we already have a why and that it lives on the about page of our website under mission, vision, and values. Mission, vision, and values are very important to the heart of an organization, but they are no why. A why is deeper and more elemental than any mission or vision statement. A why is your raison d’etre, the force that drives you, and most importantly, the thing that connects you to everyone else.

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Financial Sustainability in the Nonprofit Space

Conventional wisdom tells us that nonprofits exist out of a selfless, altruistic, you before me attitude that drives individuals to create organizations that can only ever give. This isn’t just, it isn’t empowering, it doesn’t solve problems, and it isn’t possible. If we’re serious about delivering transformation, it’s time to reset our strategy and change the way we understand the financial management of our organizations.

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